The Sonny Bono x PANINI apparel collection includes t-shirts, hoodies, sweatshirts and polo shirts displaying the iconic football player in overhead kick, and the CELO CELO MANCA (GotGotNeed in English) brand.
The distinctive element of this collection is represented by the fluo colors of the garments which make clothes cool and fresh. The clothing line is manufactured under licence by Centex S.p.A. and is distributed by the retailer SONNYBONO, which counts over 80 stores in Italy.