PANINI & ICAM: A NEW PARTNERSHIP IN CONFECTIONARY

THE AGREEMENT COVERS CHOCOLATE EGGS AND CHRISTMAS SOCKS WITH SURPRISE AS OF EASTER 2021

Modena, 15 February 2021 – The Panini Spa licensing program continues to grow substantially, despite these challenging times, and is pleased to announce its latest partnership in the confectionary sector with the licensee Icam Spa.

Panini, the worldwide popular sticker company from Modena (Italy) and Icam, an outfit active in the production of high quality chocolate have entered into an agreement that provides for the creation of PANINI branded sweets for the Easter and Christmas holidays until the end of 2022.

The first PANINI product manufactured by ICAM under license will be the CALCIATORI PANINI chocolate Easter egg 2021, which is going to hit shelves in March 2021, to be followed by the Christmas socks later in the Fall of 2021. The CALCIATORI PANINI chocolate Easter egg 2021 will feature a surprise set of 20 stickers from the current football 2020/21 collection, plus an exclusive Panini sticker celebrating Panini’s 60th anniversary in 2021.

Passion, creativity, total control of the production chain, technological innovation, high quality standards and attention to market trends are the factors that represent the philosophy behind ICAM's business and that can be found in every single product of the Lecco-based company.

The binomial PANINI - ICAM will lead to the creation of products that will stand out thanks to the high quality of the chocolate, to the lively and colorful wrappings representing the most iconic graphics of the historical sticker company, and to the fantastic and exclusive surprises.

For more information visit www.eshop.icamcioccolato.com

About Panini S.p.A. Established nearly 60 years ago (1961) in Modena, Italy, the Panini Group has subsidiaries throughout Europe, Latin America and the United States. Panini is the International brand leader within the world of sticker and trading card collectables with over 1.000 collection launches each year and one of the leading publishers of children magazines and books, comics, manga and graphic novels, in Europe and Latin America with over 7.000 publications yearly. Panini employs a staff of over 1.200. 150 territories are regularly actively engaged with Panini’s physical products throughout every part of the World. For more information visit www.paninigroup.com

About ICAM S.p.A. Industria Cioccolato e Affini Morbegno (ICAM) was founded in 1946 by Agostoni and Vanini family, who are still at the helm of the company today, and who have created a true culture of Made in Italy chocolate. ICAM is today recognised as an excellence in the art of chocolate making thanks to the passion and attention to innovation that the Agostoni family has handed down from generation to generation. The direct control of the entire production chain and the total traceability of the final product, as well as the constantly updated platform of international certifications, represent for the company from Lecco an undisputed guarantee of quality. All this has allowed ICAM to become a leader among non-conventional chocolate producers (organic, fair trade, sugar-free and gluten-free chocolate).